What must a newspaper advertisement show to be considered an offer?

For a newspaper advertisement to be considered an offer, it must demonstrate intent. Intent refers to the advertiser's clear willingness to enter into a contract under specified terms. When the advertisement shows intent, it indicates that the advertiser regards the proposal as an invitation for others to accept the terms, thus creating a binding agreement upon acceptance.

While time limitations, detailed terms, and price points may enhance the clarity of an advertisement, they are not strictly required for the advertisement to constitute an offer. The essential element is the advertiser's intention to create a legal obligation upon acceptance, which is fundamental to contract law. This intent distinguishes mere invitations to negotiate or promotional materials from actual offers that can lead to enforceable contracts.