Which term describes the 'Two-Factor Theory' in motivation?

The term that describes the 'Two-Factor Theory' in motivation is associated with Herzberg. This theory, developed by Frederick Herzberg in the 1950s, posits that there are two sets of factors that influence an individual's motivation and job satisfaction: hygiene factors and motivators. Hygiene factors, which include salary, work conditions, and company policies, are necessary to prevent dissatisfaction but do not necessarily motivate employees. On the other hand, motivators, such as achievement, recognition, and responsibility, are what truly drive individuals to perform well and achieve greater job satisfaction.

Understanding Herzberg’s Two-Factor Theory is crucial in the field of organizational behavior and is often applied in workplace settings to enhance employee satisfaction and motivation. The other theorists mentioned—Maslow, Alderfer, and McClelland—contributed significantly to motivational theory as well, but they focus on different aspects or frameworks of motivation, such as needs hierarchies or achievement motivation, rather than the dual structure outlined by Herzberg.